Degree Entrance Scholarship Available
Once you’ve applied for admission to this program, we’ll automatically consider you for this award.
Access to our campuses is limited due to COVID-19, but we're still here to support you.
4 yrs (8 semesters)
4 yrs (8 semesters)
Hazel McCallion Campus
(Mississauga)
Marketing isn’t just about promotions and ads. Learn how to build a marketing plan through market research, marketing strategy and working in tandem with all areas of a business. Sheridan’s marketing instructors bring passion and industry experience into the classroom while ensuring curriculum is constantly updated to meet current industry demands.
In the first two years of your studies, you’ll build a solid foundation in general business fundamentals. Beginning in Year 3, you can choose from a range of electives, allowing you to specialize in one area of marketing or branch out across various fields. You’ll also put your new skills to work during a mandatory internship and optional co-op.
Today’s work world has changed. Top employability skills now include critical thinking, collaboration across networks and leading by influence, communication and entrepreneurship. Our small classes and experiential learning approach promote the development of these skills through constant interaction with your professors and peers.
Complement your Marketing Management degree with a unique certificate that demonstrates your ability to think creatively! In addition to your core BBA courses, you’ll have the opportunity to take different breadth electives that will enable you to obtain a Sheridan Board Undergraduate Certificate in Creativity and Creative Problem Solving. 50% of our June 2019 BBA graduates earned this optional certificate, which is endorsed by the State University of New York.
Courses in the certificate include:
The Honours BBA programs were designed to ensure graduates acquire the ability to apply a range of business frameworks, critical employability and 21st century skills to better prepare them to meaningfully contribute and add value to the organizations and communities they serve. With this in mind you will complete 3 required courses: Becoming a Master Learner – an introductory course designed to provide you with the tools and strategies to help you succeed, Undergraduate Competency Development – designed to develop your skill sets around the key Competencies required to achieve success in business and society and BBA Portfolio – create a career-ready showcase e-portfolio that chronicles your development of the BBA Undergrad Competencies.
Sheridan's marketing degree offers flexible learning options that fit into your busy life. You can choose to study part-time while you work or take a full-time course load. With morning, afternoon and some evening classes available, we make learning around your schedule convenient and simple.
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Once you’ve applied for admission to this program, we’ll automatically consider you for this award.
Creative, innovative learning is at the core of all Sheridan’s courses. Here are the courses you’ll take in this program.
In order to graduate, students must complete 120 credits with a minimum GPA requirement, of which:
Most courses are three credits and students will typically take 15 credits per semester. Students will be able to select their choice of courses each semester subject to completion of pre and co-requisites, and the course availability.
CODE | TITLE | CREDITS |
---|---|---|
BUSM10100D | Becoming a Master Learner* | 0 |
BUSM10200D | Undergrad Competency Development | 3 |
MATH10000D | Business Calculus and Algebra | 3 |
COMM10000D | Business Communications | 3 |
BUSM10000D | Business Fundamentals | 3 |
BUSM10001D | Business Processes | 3 |
ACCG12000D | Financial Accounting | 3 |
ECON10001D | Macroeconomics | 3 |
ECON10000D | Microeconomics | 3 |
HRMT14000D | Organizational Behaviour | 3 |
ENGL17889GD | Composition and Rhetoric | 3 |
MKTG11000D | Marketing Fundamentals | 3 |
4 Breadth Electives |
CODE | TITLE | CREDITS |
---|---|---|
BUSM20000D | Applied Research in Business | 3 |
INFO20000D | Business Information Systems | 3 |
LAWS20000D | Business Law | 3 |
MATH20000D | Business Statistics | 3 |
FINA23000D | Finance Fundamentals | 3 |
ACCG22000D | Managerial Accounting | 3 |
MGMT25000D | Supply Chain and Operations Management | 3 |
2 Breadth Electives |
CODE | TITLE | CREDITS |
---|---|---|
BUSM30000D | Entrepreneurship or BUSM30002D Global Business Environment | 3 |
BUSM30001D | Ethics, Sustainability & Corporate Social Responsibility | 3 |
MKTG31000D | Integrated Marketing Communications | 3 |
MKTG31001D | Marketing Analysis | 3 |
MKTG31002D | Sales Strategies & Methods | 3 |
1 Breadth Elective |
CODE | TITLE | CREDITS |
---|---|---|
MGMT40000D | Strategic Management | 3 |
BUSM40000D | Integrated Industry Project or a Research Thesis | 3 |
MKTG41003D | Marketing Planning | 3 |
MKTG41005D | Digital Marketing | 3 |
MKTG41006D | Consumer Behaviour | 3 |
MKTG41007D | Marketing Research & Analysis | 3 |
MKTG41008D | Marketing Analytics | 3 |
BUSM40300D | BBA Portfolio** | 0 |
Students must complete 3 of the following business elective courses:***
CODE | TITLE | CREDITS |
---|---|---|
MKTG31003D | Global Marketing Management | 3 |
MKTG31004D | Marketing of Services | 3 |
MKTG31005D | Sustainability Marketing | 3 |
MKTG41000D | Global Partnerships & Distribution Channels | 3 |
MKTG41004D | Marketing Innovation | 3 |
MKTG41001D | Customer Relationship Management | 3 |
MKTG41002D | Sales Leadership | 3 |
ECON39000D | International Economics & Trade | 3 |
MGMT39001D | Managing and Communicating Across Cultures | 3 |
MGMT39000D | Project Management | 3 |
BUSM49000D | Contemporary Issues in Business | 3 |
BUSM49001D | Creativity & Innovation in Business | 3 |
BUSM49003D | Social Entrepreneurship | 3 |
Or select from advanced-level courses in any of the following disciplines***:
* Must be taken in first semester
** Must be taken in final semester
*** Students need to complete these elective courses at the 3000 and 4000 level, with at least 6 credits at the 4000 level
Courses subject to change.
Courses subject to change.
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Ontario Secondary School Diploma or equivalent, including these required courses:
PLUS
OR
Eligible applicants are selected on the basis of previous academic achievement (the average of their six highest senior-level credits, including required courses).
Applicants who do not meet the admission requirements for this program will be assessed and advised individually and may be considered for other, related programs.
Sheridan is pleased to provide an Entrance Scholarship in the amount of $2,500 to select applicants in this degree program. View Sheridan Degree Entrance Scholarship details for eligibility criteria and more.
Sheridan has been granted a consent by the Ministry of Training, Colleges and Universities to offer this degree for a seven-year term starting December 17, 2013 and subject to renewal thereafter. Application to the Ministry for renewal of the consent is a prescribed and cyclical requirement for degree programs at all Ontario Colleges. Sheridan will ensure that all students admitted to the Honours Bachelor of Business Administration program during the period of consent will have the opportunity to complete the program within a reasonable time frame. Credentials earned during the period of consent remain valid, even if Ministry consent to offer the program is withdrawn in the future. Prospective students are responsible for satisfying themselves that the program and the degree will be appropriate to their needs (e.g. acceptable to potential employers, professional licensing bodies, or other educational institutions).
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Graduates of Sheridan's Honours Bachelor of Business Administration – Marketing Management program will be ready for careers in a broad range of business-to-business and business-to-consumer marketing roles.
Here are some jobs you might find:
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
The Honours Bachelor of Business Administration (BBA) programs all include a one-semester internship where students will fulfill many of the program learning outcomes and become prepared for future employment. After the completion of a minimum of 60 credits, students may also apply to participate in the BBA Co-op program, which allows students to complete three additional work terms to a total of four work terms. Enrolment in the Co-op program is limited through an additional Co-op application process.
Co-op/Internship allows students to take ownership and responsibility for their own growth and development through practice in real-life employment environments. Our work terms are scenarios where students can apply their critical, creative, and reflective thinking in a way that maximizes their workplace experiences and preparedness for full-time employment after graduation.
Sheridan's BBA Co-op program has built-in flexibility for students to select their path and schedule for Co-op work terms, may lead to paid employment during the work term, and further supports students to develop their entrepreneurial thinking skills and capacity for responsible risk-taking in a complex workplace environment.
Students receive in-class and 1-on-1 career education support to help prepare for their Internship or Co-op work terms. The Co-op/Internship component is delivered by Sheridan's Co-operative Education Office, which facilitates over 1,800 Co-op/Internship work terms per year Sheridan-wide.
Learn more about Co-operative Education and Internships at Sheridan.
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
If you have a diploma or advanced diploma in business, you may be eligible for one of our “Degree Completion” programs.
Take advantage of this unique opportunity to apply your diploma credits toward a Sheridan degree.
✔ Build on your diploma
✔ Get your degree in less time
✔ Advance your career
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Graduates of this program will be able to:
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Fees shown here are estimates only. Fees are in Canadian dollars and include tuition, health insurance and ancillary charges.
The fees shown here are for the 2020–2021 academic year, and are subject to change. The fees displayed are for the first two (2) academic terms of study at Sheridan unless otherwise noted; fees for subsequent terms are not reflected on this website.
Fees for this program are paid to the University of Toronto Mississauga.
Fees for this program are paid to Brock University.
Fees shown here are estimates only. Fees are in Canadian dollars and include tuition, health insurance and ancillary charges.
The fees shown here are for the 2020-2021 academic year, and are subject to change. The fees displayed are for the first two (2) academic terms of study at Sheridan unless otherwise noted; fees for subsequent terms are not reflected on this website. For English Language Studies, depending on your level placement, your program completion time may differ.
The fees shown here are for Fall 2020, and are subject to change. The English Language Studies program is offered to international students in 7-week sessions. The fees displayed are for each 7-week session and include tuition and health insurance. Depending on your level placement, your program completion time may differ.
Notes: Co-op students must pay an additional fee of $535 in the term prior to each co-op work term.
Your education is a big investment, and we're here to help! Keep an eye on our Financial Aid & Awards page for regular updates, and check out these important links:
Sheridan is pleased to provide an entrance scholarship in the amount of $1,000 to select applicants in this degree program. View Sheridan Degree Entrance Scholarship details for eligibility criteria and more.
Sheridan is pleased to provide an entrance scholarship in the amount of $1,500 to select applicants in this degree program. View Sheridan Degree Entrance Scholarship details for eligibility criteria and more.
Sheridan is pleased to provide an entrance scholarship in the amount of $2,500 to select applicants in this degree program. View Sheridan Degree Entrance Scholarship details for eligibility criteria and more.
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Take a virtual campus tour
Honours Baccalaureate Degree
4 yrs (8 semesters)
Hazel McCallion Campus
4180 Duke of York Boulevard, Mississauga
Full-time 4 years Program code: PBBAM
Start date | Campus | Status |
---|---|---|
Sep 2021 | Hazel McCallion Campus (Mississauga) | Available |
Jan 2022 | Hazel McCallion Campus (Mississauga) | Available |
Part-time Program code: PBBAM
Start date | Campus | Status |
---|---|---|
Sep 2021 | Hazel McCallion Campus (Mississauga) | Available |
Jan 2022 | Hazel McCallion Campus (Mississauga) | Available |
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