SCAET building at Sheridan's Trafalgar Road Campus

Demographer David Foot and Marketing Expert Scott Stratten Headline Event for Sheridan Students

Feb 5, 2014

Over 100 student entrepreneurs from Sheridan’s Faculty of Business have been invited to a day-long event created to help them understand the trends that impact the future and the opportunities they create for enterprising individuals.

The Virox Future Forum 2014 brings together leading strategists to share their insights with students.  Now in its sixth year, the event is the brainchild of Sheridan alumnus Randy Pilon, President and CEO of Virox Technologies Inc., whose financial support makes the event possible each year.  After the talks, students will participate in small, roundtable discussions, giving them face-time with the presenters and additional experts.  A draw will be held to award three students with scholarships worth $1000 each.

Who:  100 Faculty of Business students with a demonstrated spirit of entrepreneurship

What:  Virox Future Forum2014 -  #virox forum

Where:  Sheridan College, Hazel McCallion Campus, 4180 Duke of York Boulevard, Mississauga

 Randy A. Pilon & Family Lecture Hall -- Rm A145

When:  Thursday, February 13, 2014


10:00 a.m.                          Opening Remarks:  Dr. Jeff Zabudsky, President & CEO Sheridan College;

                                             Sylvia Lowndes, Dean, Faculty of Business;

          Randy Pilon, President and CEO, Virox Technologies Inc.


10:30 – noon:                    Dr. David Foot presentation

12:40 – 1:40 p.m.             Scott Stratten presentation

1:40 – 2:40 p.m.               Panel discussion:  Randy Pilon, David Foot, Scott Stratten

2:55 – 4:25 p.m.               Roundtable discussions with presenters, business faculty and experts

4:25 p.m.                           Draw for student scholarships



Dr. David Foot: Author, professor, and expert on the relationship between economics and demography (10:30am & 1:30 pm).  Founding board member of the Sheridan Elder Research Centre (SERC).

Scott Stratten: President of Unmarketing. Author and expert in viral, social and authentic marketing.  Former Professor at Sheridan and Sheridan alumnus.


Roundtable Hosts

Randy Pilon, President & CEO, Virox Technologies Inc.

Martin Harry, Chief Operating Officer, Virox Technologies Inc.

Dr. David Foot, World-renowned demographer, author of Boom Bust and Echo

Scott Stratten, President of Unmarketing, Expert on Viral, Social and Authentic Marketing.  Author of Unmarketing; The Business Book of Awesome; and QR Codes Kill Kittens

Dr. Jeff Zabudsky, President & CEO Sheridan College

Bryan Dawson, CEO, Aircraft Appliances and Equipment Ltd.; Board Chair, Sheridan College

Media are welcome.  Recording, videotaping and photography during the lecture by David Foot is prohibited.  Speakers, panelists and students will be available to speak with media throughout the day.

About Virox

Virox Technologies Inc. is the creator and manufacturer of the globally patented Accelerated Hydrogen Peroxide® (AHP®) disinfection technology. The Virox mission is to equip the entire spectrum of global markets that are concerned with infection prevention with state-of-the-art antimicrobial technology in the war against germs. Virox has many industry leading partner companies who have acquired global rights for specific disinfection market segments including dental, veterinary, industrial, institutional, healthcare, education, animal health, aquaculture, hand care, consumer products and medical device sterilization. AHP is available in more than 65 countries around the world.

About Sheridan

Sheridan College is one of Canada’s leading post-secondary institutions, offering over 100 diploma, certificate, and bachelor degree programs in an environment that fosters innovation and creativity. Approximately 5,000 students are enrolled in the Faculty of Business across Sheridan’s three campuses. In September, 2014 Sheridan will launch five new Bachelor’s degrees related to business. Its Faculty of Business has recently been accepted for membership by the Association to Advance Collegiate Schools of Business (AACSB), the U.S.-based international management accreditation body. Sheridan’s business graduates are well positioned for career success in marketing, advertising, accounting, finance, travel and tourism, project management, human resources, and international business.  


For more information or to RSVP, please contact:

Christine Szustaczek, Director of Corporate Communications & External Relations, Sheridan College

Tel: 905-815-4169  or  Email:      


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