The Mature Consumers Studies™ (MCS™) online certificate program represents a unique collaboration between the Sheridan Elder Research Centre (SERC) and Sheridan's Continuing Education program. Population aging is the most significant influence on social policy and marketing since World War II. The MCS™ curriculum, which is informed by the applied research at SERC, offers important insights into and a comprehensive analysis of this phenomenon. How this issue impacts business and industry, marketers, product/program designers, and public sector professionals is addressed in this groundbreaking program.
Interested individuals should apply through
Continuing Education. The MCS™ program is also offered to corporations as a learning and development offering through
SheridanCorporate.