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Alumni News

Targeting Success

April 11, 2013

Spring has certainly come in like a lion for Jawwad Khan. As a Business Analyst for Target, he has been part of the giant U.S. retailer’s launch into Canada in March. But the energetic 2009 Marketing grad wouldn’t have it any other way.

 “It is a rare opportunity to grow my career along with the company,” says Jawwad who joined Target Canada in early 2012.  The retailer opened 24 stores in Ontario last month, marking the first leg of a phased roll-out across much of Canada over 2013.

Jawwad’s role at Target is to manage replenishment of products for the candy category nation-wide. Forecasting demand is particularly tricky for a company with no sales history in Canada. “But handling uncertainty has given me a chance to further develop my business management skills,” says Jawwad who was part of the first group of analysts hired by Target Canada.

“I’ve brought in multiple businesses and mentored the next cycle of business analysts. I feel privileged to be gaining experience pioneering planning systems and setting the company up for future success.”

Jawwad’s desire to excel was evident throughout his time at Sheridan. The honours graduate received the 2009 Marketing Faculty Award and a silver medal at the Ontario Colleges Marketing Competition during his studies. Hired by TD Canada Trust following his co-op placement, he worked in customer service for TD before moving to Target. Since graduation, Jawwad has returned to campus as an alumni speaker and mentor to current business students. He also went on to earn a Bachelor of Commerce, Marketing at Ryerson University in 2011.

The Brampton resident credits much of his success to pursuing an education based on his interests and personality traits. “The most valuable lesson I learned at Sheridan was the importance of following my passion,” says Jawwad, who entered the college as a finance major but switched the marketing in his first year.

To this end, he advises new alumni to look for an organization with “the right fit” when planning their careers. “Take time to understand an industry, its future and a company’s culture. These factors are often overlooked in a quest to land a job but extremely important for your longevity and happiness within a company.”